Home Services Franchise

Executive Leadership

Paul Flick Read Bio

Paul Flick Executive Leadership
Chief Executive Officer
Paul Flick built Premium Service Brands on a belief. A belief that ordinary isn’t ordained. Mr. Flick founded 360° Painting in 2006. The brand quickly grew into one of the top painting franchises in the nation. Soon after, Mr. Flick began to acquire several home service brands, building a franchise family throughout the United States and parts of Canada. Premium Service Brands is now an industry leader with over 1,000 units and 9 brands.
Mr. Flick is also a passionate philanthropist. He founded Kids-Lift, the nonprofit affiliate of Premium Service Brands, in 2008. Kids-Lift works to provide food, clothing, school supplies, and more to underprivileged kids in local communities.
Roxanne Conrad Read Bio

Roxanne Conrad Executive Leadership
Chief Operating Officer
As the Chief Operating Officer, Roxanne is responsible for overseeing the day-to-day operations of the entire franchise system, ensuring consistency, efficiency, and support across all locations. She plays a pivotal role in developing and implementing growth strategies, streamlining processes, and fostering a culture of innovation and collaboration within the organization. Before joining PSB, Roxanne held key leadership positions in various organizations, where she honed her expertise in operations management, business development, marketing, and public relations. Driven by a passion for excellence and a relentless pursuit of success, Roxanne is instrumental in driving the growth and prosperity of Premium Service Brands.
Connor Deal Read Bio

Connor Deal Executive Leadership
Chief Financial Officer
Connor leads corporate financial strategy, data systems, and the ClearSignal accounting division. He holds an MBA from the University of Virginia's Darden School of Business and brings a strong background in small business finance.
Laura McDonald Read Bio

Laura McDonald Executive Leadership
General Counsel
Laura provides legal services and advice for all aspects of the company, handles contract negotiations, regulatory compliance, intellectual property management, risk management, corporate governance, internal affairs, dispute resolution, and outside counsel, while ensuring our legal and risk strategies align with business goals and to make entrepreneurs dreams come true! Laura previously worked at large law firms and in-house.

Brand Leadership

Kate Horner Read Bio

Kate Horner Brand Leadership
Vice President, Home Clean Brands
Kate oversees strategic vision and growth operations for The Grout Medic, Maid Right, and Window Gang. She brings a decade of franchising experience specializing in business scaling across home service sectors.
Andrew Olesnavich Read Bio

Andrew Olesnavich Brand Leadership
Vice President of Emerging Brands
Andrew leads the growth and performance of PSB’s emerging brands by driving sales, strengthening franchisee success, and building systems that scale. His focus is on turning high-potential brands into high-performing ones through clear strategy, tight execution, and strong owner relationships. Andrew has spent the majority of his career in franchising wearing a variety of different hats; franchise owner, start-up specialist, business coach, and senior leader launching a new franchise network. His passion is in building strong relationships with our partners and stakeholders to build the structure and support that help franchise owners thrive.
Brian Morgan Read Bio

Brian Morgan Brand Leadership
President of 360 Painting
Brian leads the strategic direction, operational performance, and systemwide profitability for 360° Painting. He brings over 18 years of experience in franchise operations, project management, and commercial services.
Nathan Cowan Read Bio

Nathan Cowan Brand Leadership
President of ProLift Garage Doors
Nathan directs brand strategy, event planning, and franchisee performance support for ProLift Garage Doors. He brings 16 years of franchise leadership experience supporting corporate and multi-unit operations.
Ann Lilly Read Bio

Ann Lilly Brand Leadership
Brand Lead, House Doctors
Ann directs P&L management, franchisee coaching, and growth strategy for House Doctors. She brings 40 years of business development experience across healthcare, mergers and acquisitions, and franchise consulting.
Amy Zalusky Read Bio

Amy Zalusky Brand Leadership
Window Gang Brand Lead & Business Coach
Amy guides strategic growth, operational processes, and business profitability for Window Gang franchise locations. She previously owned and operated a Window Gang franchise for 18 years.
David Muirhead Read Bio

David Muirhead Brand Leadership
Director of Operations, The Grout Medic
David provides operational guidance, business coaching, and onboarding support to The Grout Medic franchisees. An active multi-unit franchisee who joined the corporate team in 2015, he brings over 20 years of hands-on brand experience to his role.
Jeremy Krumwied Read Bio

Jeremy Krumwied Brand Leadership
Franchise Business Coach, Maid Right
Jeremy currently teaches and trains owners on how to grow their Maid Right businesses. He helps develop content to better train owners and their staff on the Maid Right process. He reviews financials, processes, and training to create a growth plan for each location that aligns with the owner's goals for their location.
Brian Harrison Read Bio

Brian Harrison Brand Leadership
Director of Operations for ProLift Garage Doors
As a Director of Operations of PLGD, Brian partners with the Brand President and franchise owners across the country to drive sales growth by developing strategies, optimizing processes, and tracking key performance metrics. I work closely with internal teams and external vendors to support franchisees at various stages of their business, ensuring operational success and long-term growth.
Brian is a strategic leader with 10 years of experience as Co-Founder & CFO of Vail Brewing Company and 21 years in the US Army Special Forces. He has a proven track record in financial planning, capital raising, and operational efficiency, with a focus on driving growth and aligning teams. Brian holds a Master’s in Finance and an MBA, with expertise in financial modeling, market analysis, and relationship management.
His passion is helping business owners become more profitable and successful by providing the tools and strategies they need to achieve sustainable growth.
Jeff Rupp Read Bio

Jeff Rupp Brand Leadership
Franchise Business Coach, House Doctors
As a Franchise Business Coach, Jeff provides strategic guidance and operational support to franchisees to help them grow their businesses and achieve consistent profitability. He analyzes performance metrics, identifies opportunities for improvement, and delivers tailored coaching to drive accountability and results. His role bridges corporate standards with local execution, ensuring brand consistency and long-term franchisee success.
Jeff has extensive experience in the home services industry, working with large franchise systems to drive operational excellence and strategic growth. He has led franchise development initiatives, from recruiting and onboarding new partners to supporting them in achieving operational success and profitability. His focus has always been on building strong relationships, ensuring brand consistency, and optimizing performance across franchise networks.

Operations

Vivi Nellen Read Bio

Vivi Nellen Operations
Executive Director, Kids Lift
Vivi gets the PSB story, and all the awesome things we do, out into the world with a focus on our philanthropic affiliate Kids-Lift. She helps get our corporate team in Cville involved in helping kids in our community as well as working with franchisees across the country. She was the Director of Events and Community Engagement for a local tech company. With experience in event planning, fundraising, hospitality, and community outreach. She’s excited to follow her passion for helping others and making a difference in kid's lives.
Owen Healey Read Bio

Owen Healey Operations
Management Consultant: Training, Onboarding, and Launch

As a Training, Onboarding, and Launch Coach, Owen works with new franchisees, supporting and training them through the first phase of their business.
After serving in the Canadian Armed Forces, Owen launched and ran a College Pro Franchise while completing his university studies. Since then, he has had the privilege of coaching franchise business owners while simultaneously managing his own home services company. With extensive experience in sales management, recruitment, leadership development, and franchising, Owen is passionate about empowering new business owners to accelerate their growth and confidently navigate their entrepreneurial journey.
Forrest Brown Read Bio

Forrest Brown Operations
Systems Manager
Forrest is a member of the Software Support desk, assisting owners with essential computer operations, onboarding new employees, and providing solutions to franchisees for all their technological needs. Born and raised in Indiana, Forrest attended Purdue University and Indiana University before moving to Charlottesville to work for PSB's corporate team. Previous roles include positions working in IT consulting and college athletics.
Darcy Spicer Read Bio

Darcy Spicer Operations
Paralegal
Darcy assists the General Counsel in the preparation and review of legal documents. She has worked as a real estate paralegal in Charlottesville for the last three years and graduated from the University of Mary Washington with a degree in Political Science in 2022.
Elisabeth Angeley Read Bio

Elisabeth Angeley Operations
Office Assistant
Elisabeth manages office logistics, event preparation, mail distribution, and administrative upkeep for PSB facilities. She earned a Bachelor's degree in Film and Video Studies from George Mason University and previously worked as a dental assistant and film intern.

Information Systems

Dylan Moore Read Bio

Dylan Moore Information Systems
IT Systems Manager
Dylan manages IT infrastructure, network security, user access, and system lifecycles. He holds a degree in Information Science from Christopher Newport University and has served in multiple IT analyst roles at PSB over four years.
Julia Daly Read Bio

Julia Daly Information Systems
Software Support Coordinator
Julia manages platform setup, user access, software onboarding, and vendor communications for internal teams and franchise owners. She holds a degree in Marketing and previously served on the PSB marketing team.
Adam Lervold Read Bio

Adam Lervold Information Systems
Manager, Business Support Services
Adam manages PSB's Support Desk and operational service framework to ensure prompt technical and administrative support for franchise owners and internal teams. He brings extensive prior experience in operations management, training, and process improvement.

Marketing Strategy & Operations

Kelly Mance Read Bio

Kelly Mance Marketing Strategy & Operations
Vice President of Marketing
Bio: Kelly directs the integrated marketing vision for Premium Service Brands, guiding strategic initiatives that strengthen brand equity and drive growth across the organization’s portfolio. With firsthand experience as an independent business owner and consultant, she understands the challenges and opportunities franchise owners face. Kelly leads a team of innovative marketers who share her commitment to improving the franchise experience and equipping owners with the tools and strategies to compete—and win—in their markets.
For more than 20 years, Kelly has been at the intersection of strategy, creativity, and leadership—shaping marketing success across healthcare, technology, education, and government. From agency startups to enterprise giants, she’s led teams, inspired innovation, and helped brands tell stories that build lasting trust and connection.
Nicole Blaquiere Read Bio

Nicole Blaquiere Marketing Strategy & Operations
Strategic Marketing Project Manager
Nicole oversees and executes marketing initiatives across PSB and its brand portfolio by collaborating cross-functionally to optimize workflows and project delivery. She previously led category management and go-to-market strategies for a global retail brand.
Karen Gabbert Read Bio

Karen Gabbert Marketing Strategy & Operations
Senior Graphic Designer
Karen develops both print and digital marketing collateral for all 9 brands. She works alongside her teammates in rebranding projects and continues to develop her design skill-set within the marketing context.
Karen has a background in visual design, UI design, and fine art. She studied printmaking at the University of Virginia, where she got her B.A. in Studio Art.
Emily Phan Read Bio

Emily Phan Marketing Strategy & Operations
Graphic Design Specialist
Emily crafts corporate brand assets, marketing documents, and visual identity materials for PSB's multi-brand platform, Nesto. Her background includes graphic design and marketing internships with the University of Virginia's Department of Student Health & Wellness and Department of Parking & Transportation.
Chloe Wilkes Read Bio

Chloe Wilkes Marketing Strategy & Operations
Graphic Design Specialist
Chloe creates visuals across social media, print, and brand touchpoints for Premium Service Brands. She earned a degree in Graphic Design from James Madison University in 2025 and brings experience in campaign graphics, visual print materials, and custom illustration.
Bryce McAnany Read Bio

Bryce McAnany Marketing Strategy & Operations
Digital Marketing Specialist
Razelle Piculados Read Bio

Razelle Piculados Marketing Strategy & Operations
Marketing Systems Analyst
As the Marketing Systems Analyst, Razelle is responsible for supporting marketing initiatives through data-driven analysis, campaign planning, and process optimization. She works closely with the marketing team to develop strategies, monitor performance, and help deliver initiatives that align with client goals and business growth. Before joining PSB, Razelle earned a Bachelor's degree in Nutrition and Dietetics from the University of Santo Tomas and is both a Registered Nutritionist-Dietitian and a Professional Food Technologist. Her professional background spans research and development, executive support, CRM management, and marketing operations, with experience in data analysis, and process improvement.

Finance

Darion McKinnie Read Bio

Darion McKinnie Finance
Senior Staff Accountant
Darion assists the finance team with payables. He was a double major in Accounting and Finance at Old Dominion University
Rashel Drumheller Read Bio

Rashel Drumheller Finance
Director, Development Operations
Rashel is responsible for ensuring all aspects of PSB's Financial Development for all brands. In addition, responsible for Royalty Manager with a specialized focus on Agreement Versions in FranConnect. Before joining PSB, she worked 20 + years for a locally owned and operated fuel-distributing company (Tiger Fuel Company..
Tommy Lovato Read Bio

Tommy Lovato Finance
Accounting Associate
Tommy assists the finance team with accounts receivable, the reconciliation of company accounts, and maintaining and balancing the general ledger. He previously worked at a wealth management firm where he was responsible for the firm's portfolio accounting. He graduated from Liberty University with a B.S. in Business Administration.
Owais Shaikh Read Bio

Owais Shaikh Finance
Finance Data Analyst
Caleb Catlett Read Bio

Caleb Catlett Finance
Accounting Associate
Caleb assists the finance team with accounts receivable, the reconciliation of company accounts, and maintaining and balancing the general ledger.
Phillip Capogreco Read Bio

Phillip Capogreco Finance
Controller
Phil oversees day-to-day accounting functions and financial reporting accuracy for Premium Service Brands. He brings extensive experience from prior corporate finance and public accounting roles.

Clear Signal Business Advisors

John Deal Read Bio

John Deal Clear Signal Business Advisors
Director, ClearSignal
John leads the ClearSignal internal accounting team, providing bookkeeping and financial reporting services to help franchisees optimize performance and profitability. He previously served on PSB's corporate finance team for nearly three years.
Maeve Rush Read Bio

Maeve Rush Clear Signal Business Advisors
Associate Account Manager
Maeve assists franchisees with monthly financial statements, reconciliations, and accounting accuracy. She holds a degree in Business Administration and Accounting from Loyola University New Orleans and brings a background in public accounting and tax advisory.
Jackie Huynh Read Bio

Jackie Huynh Clear Signal Business Advisors
Senior Consultant
Jackie is currently assisting in developing the Clear Signal Business Advisors program and works on reconciling and analyzing franchises' financials.
Jackie graduated with a BS in Accounting from Ramapo College of New Jersey in 2021. After graduating, she spent about three years working for a few public accounting firms in NJ. She mostly specialized in individual and business taxes, as well as bookkeeping and reconciliation.

Insight Contact Center

Jennifer Garber Read Bio

Jennifer Garber Insight Contact Center
Vice President, Contact Center
Jennifer leads contact center operations with a focus on strategic process alignment, quality standards, and technology integration. She brings over 25 years of leadership experience across commercial and healthcare contact centers.
Sebrina Sanders Read Bio

Sebrina Sanders Insight Contact Center
General Manager
Sebrina oversees daily contact center operations, agent scheduling, timekeeping, payroll support, coaching, and workflow implementation. She works closely with brand leaders to maintain service performance and operational efficiency.
John Wendt Read Bio

John Wendt Insight Contact Center
Contact Center Systems Manager
John manages the technical infrastructure, service quality, and continuous efficiency improvements for contact center operations across all brands. He brings over 20 years of contact center experience, specializing in IVR systems, scripting, and automated customer communications.

Franchise Development

Matt Reeves Read Bio

Matt Reeves Franchise Development
Senior VP of Development
Matt oversees candidate recruitment and franchise expansion for 360° Painting and House Doctors. His background includes executive franchise development roles at Restoration 1 and Neighborly.
Justin Penard Read Bio

Justin Penard Franchise Development
VP of Franchise Development
Justin guides prospective owners through the discovery process to evaluate brand alignment and franchise opportunities. He holds a degree from Texas Tech University and brings years of experience in business development and franchise consulting.
Maggie Rush Read Bio

Maggie Rush Franchise Development
Franchise Development Coordinator
Maggie provides administrative and discovery process support for prospective franchise partners, including coordinating Meet the Team Day events. She studied Psychology at the University of Mary Washington and brings a background in hospitality, event planning, and sales.
Michael Vale Read Bio

Michael Vale Franchise Development
Franchise Development Associate
Michael handles initial candidate qualification, CRM pipeline management, and scheduling coordination between prospective franchisees and internal teams. He is currently pursuing a business degree at the University of Virginia.
Stefanie Nelson Read Bio

Stefanie Nelson Franchise Development
Vice President Franchise Development
Stefanie leads growth strategy and sales execution for PSB's emerging franchise brands. She brings over 15 years of industry experience across franchise sales, operations, and ownership, including executive roles at Ellie Mental Health and CycleBar.
Whitney White Read Bio

Whitney White Franchise Development
David Mihalic Read Bio

David Mihalic Franchise Development

Warehousing, Logistics & Distribution

Keli Wells Read Bio

Keli Wells Warehousing, Logistics & Distribution
Director of Operations, PolyWise
Keli oversees PolyWise operations, including purchasing, inventory, pricing, vendor partnerships, and fulfillment across PSB brands. She previously managed PolyWise operations for Wise Coatings and spent 10 years leading global air operations and technology initiatives at Disney Cruise Line.
John Soloria Read Bio

John Soloria Warehousing, Logistics & Distribution
Account Manager, PolyWise
Edgardo Perez Ramirez Read Bio

Edgardo Perez Ramirez Warehousing, Logistics & Distribution
PolyWise Warehouse Manager
Edgardo manages inventory, shipping, and fulfillment operations for PolyWise. He brings 17 years of warehouse and logistics experience.

Executive Leadership

Brand Leadership

Operations

Information Systems

Marketing Strategy & Operations

Finance

Clear Signal Business Advisors

Insight Contact Center

Franchise Development

Warehousing, Logistics & Distribution

Why Invest with Premium Service Brands?

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